Briefing Archive | The Coul & Gold Briefing

You Slapped a Sticker on It and Called It a Chief of Staff

A fictional CEO, a real exemplar, and the tool that finds out which one you actually built.

Jul 14, 2026

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7 min read

The Chief of Staff, Defined

Buckle up. We’re about to expose a lot about the Chief of Staff business, and it’s not all nice.

Jul 7, 2026

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6 min read

The (CoS) Dentist Wants You to Practice Meeting Hygiene

90% of the meetings on your calendar are a waste of time. Your Chief of Staff knows exactly why. (And we have a tool to help ensure your meeting falls in the 10%.)

Jun 30, 2026

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7 min read

Killing the CoS Job Description, One Vague Word at a Time

We built a (pretty remarkable) tool that refuses to write a bad Chief of Staff job description. Also: Ask Us Anything, tonight.

Jun 23, 2026

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7 min read

The Shrinking, and What It Was Actually For

The discomfort in the room and the truth of what you said are two different things. They always were.

Jun 17, 2026

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7 min read

Archive

You Slapped a Sticker on It and Called It a Chief of Staff

The Chief of Staff, Defined

The (CoS) Dentist Wants You to Practice Meeting Hygiene

Killing the CoS Job Description, One Vague Word at a Time

The Shrinking, and What It Was Actually For

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